Thursday, November 27

I think it's English, but what does it say?

My day brightens when Google Blogger emails me: "[Someone] has left a new comment on your post [whatever it was]". It doesn't happen all that often.

So I snapped to attention this morning when I saw this in my Inbox:

smithsan has left a new comment on your post "Indigenous care for indigenous people":

A critical multicultural approach situates cultural differences within the wider nexus of power relations, and helps overcome the negative stereotyping that often prevents inclusive, self-determined care. Recommendations are suggested for change at the societal, professional and individual level.
exposure marketing

I think it's English, but what does it say? It looks like the gibberish one has to regurgitate to score a PhD in, say, gender studies or Eng. Lit. or journalism.

Is someone having a go at me? In my post on indigenous care, I turned away from the term "cultural sensitivity" because I don't think abstractions win arguments, and there's one argument I do want to win.

I believe some white Australians still believe indigenous people are racially inferior. They'd deny it, or rationalise it away, if asked. But they still believe in paternalism, and in an intervention which fails to consult the indigenous people they believe they are helping.

In the previous post, I chose to use a number of concrete examples, brutally expressed, to explain why too many indigenous people now find themselves in an underclass. Not all Aboriginal people experienced every type of discrimination, of course, but many encountered some of those listed. That's too many.

And that's a major reason Aboriginal people are over-represented in poorer socio-economic groups.

I'm still puzzled by "smithsan" and the comment. Clicking on the name brings up a Google Blogger profile page, but it contains no profile. Unusual.

Clicking on the link provided suggests an answer. "Exposure marketing" takes you to And what do we find? It's an internet marketing service, and clicking "what we do" in the navigation bar takes you to a page which says Driven Wide offers social media optimisation and marketing, search engine marketing and optimisation, and social marketing.

Sadly, this grumpy old blogger must concede it's unlikely his arguments have won the heart and mind of "smithsan", whoever or whatever that is.

It more likely "smithsan's" comment was computer-generated after a search engine picked up some key words in my post's labels, and its purpose was to publicise an internet marketing service.

It's interesting the program was able to find a passage like "critical multicultural approach" to post as a comment, but it just shows what computers can do these days.

For a long time, I've though of studying Search Engine Optimisation. Grumpy Old Journo sure could use it, and if ever I tried to return to the paid workforce, I could try for one of those high salaries SEO experts can obtain.


I did appreciate some praise "Woy Woy Steve" attached to my October 27 post about the Putt Putt regatta. From his profile, it seems Steve may have attended Woy Woy High School (now the Brisbane Water Secondary College senior campus) at the same time as some of my offspring.

A self-taught web designer, Steve has put up a first-class website, I found its local history pages well-researched and interesting.

And while you're looking at all things Woy, you may also be interested in a site offered by Spike. Here's one of his blogs .

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